1. Your Personal Contact Details
2. Business Details
3. Product / Service
4. Target Market
5. Project Requirements
6. Key Contacts
7. Project Objectives
Do you have any reviews?
**Skip this section if you already have reviews online, such as on Google or Facebook.
What are your unique selling points (USPs)?
What’s your overall vision for the design?
What are the most important design features?
What are the most important calls to action?
Which websites demonstrate what you’re looking for?
How will you drive traffic to your website?
For example, social media, SEO, Google Ads, inbound marketing, print media, TV or radio. Enter as many as relevant, or just “Unsure” if you don’t know yet.
Who is your target audience?
Who do you sell your products/services to? And within that, is there a specific niche or demographic that you focus on?
How will your website be found?
13. Budget Range & Timelines
15. Measuring The Results
What do you want users to do on the website?
What’s the value when those goals are completed?
16. Technical Details
17. Other Info